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Are PDFs optimal for SEO?

This write up explores the pros and cons of PDFs from an SEO perspective.

Giving it a 5 out of 10 because it is narrowed to just that of PDFs.

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Fundamentals of Digital Marketing and Analytics Strategy For 2014

“Digital marketing has evolved and the purchase cycle has become more complex, as marketers struggle to find ways to get the maximum returns on investment. We have seen a similar trend in 2013 where social media and mobile became the mainstream digital channels, Content continues to be the primary fuel for digital marketing. Another trend that emerged in 2012-2013 was the increased focus on big data.” – Sameer Khan

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20 Bites Sized Tips For A Better Home Page

I thought this company had a lot of create articles and blogs about digital marketing, SEO and content marketing. In the link provided, they share ways to improve your home page and avoid mistakes that amateurs make. Since I have never created a website before, I found this blog interesting and useful. It’s also not as dry as some of the other SEO blogs written.